6 Revenue Systems That Run
While You Sleep
Your gym leaks money at 6 predictable points in the customer lifecycle. Most owners know about 2 of them. This engine plugs all 6 — automatically, 24/7, without adding staff.
You're Losing Revenue at
6 Points You Can't See
Every gym owner knows they lose leads. But most only see 1 or 2 of the leaks. Here are all 6 — and what each one costs you every month.
Your numbers will vary. Use the ROI Calculator to plug in your actuals.
Slow Lead Response
A lead fills out your form. You call back 47 minutes later. They already booked with your competitor. Leads contacted within 5 minutes are up to 100x more likely to convert than those contacted after 30 minutes. And 50% of sales go to the vendor that responds first.
Unconfirmed Appointments
They booked a tour or intro session. Nobody confirmed, nobody pre-sold, nobody reminded them the morning of. They forget. They get cold feet. Without structured confirmation, no-show rates for first-time appointments run 20–30%.
No-Shows With No Recovery
They don't show up. Your staff might send one text the next day — if they remember. There's no system. No immediate recovery call. No auto-rebook. Without recovery, those leads are gone. With a system, 30–40% rebook within 48 hours.
Cancellation Requests
A member says "I want to cancel." Your staff says "okay" and processes it. No save attempt. No offer. No follow-up. The average gym loses 40% of its members annually. Just two proactive touchpoints per month can reduce cancellations by 33%.
Lost Members Never Contacted
Members who left 3, 6, 12 months ago. You have their info. They already know your gym. But nobody's running a winback campaign. Acquiring a new member costs $60–$120. Winning back a former member costs almost nothing — you already have their contact info and history.
Dead Database
Every lead who inquired but never joined. Every form fill who ghosted. Every trial who didn't convert. 63% of businesses never respond to inbound leads at all. 71% of internet leads are wasted due to poor or slow follow-up. That database is worth thousands — unworked.
You don't have a marketing problem. You have a systems problem. The Growth Engine fixes all 6.
This Isn't Theory.
The Data Is Clear.
Leads contacted within 5 minutes are up to 100x more likely to convert than those contacted after 30 minutes.
InsideSales / Martal Research, 2024of businesses never respond to inbound leads at all. The average response time across 1,000+ companies was over 29 hours.
RevenueHero Study, 2024of new gym members quit within their first six months. Gyms with structured onboarding achieve 87% retention vs. 60% without.
Glofox / Dr. Paul Bedford Retention Studyof fitness leads come in outside business hours — when no one is at your front desk to answer.
Seven Figure Secretary Case Study, 2025reduction in cancellations achieved with just two proactive staff-to-member interactions per month.
Retention People / Gymdesk Industry Datamore expensive to acquire a new member than to retain or win back an existing one. Success rate: 60-70% for existing vs. 5-20% for new.
IHRSA / Bain & CompanyThese aren't Simplex numbers. These are industry-wide findings. The Growth Engine was built to exploit every one of these gaps — automatically.
What's Inside the
Growth Engine
6 fully automated systems. Each one plugs a specific revenue leak. Each one runs 24/7 without staff.
Fast5 Speed-to-Lead
Plugs Leak #1 — Slow Lead Response
What You Get
- AI call script (60-second response)
- 6-day SMS sequence (5 messages)
- 10-day email nurture (5 emails)
- Lead magnet delivery system
- 12-week long-term nurture drip
- 6-month re-engagement campaign
- Auto-booking integration
Triggers the moment a form is submitted or a lead enters your CRM. AI calls within 60 seconds — warm, conversational, not robotic — while simultaneously firing SMS and email. Each channel runs its own follow-up cadence. Leads who respond at any point get routed to your booking calendar. Leads who don't pick up enter a 6-day SMS sequence, then a 10-day email nurture, then a 12-week long-term drip with progressively different angles. After 6 months of silence, they get a final re-engagement campaign before being archived. Nothing slips through.
Appointment Confirmation & Pre-Sell
Plugs Leak #2 — Unconfirmed Appointments
What You Get
- Post-booking AI confirmation call
- GTKY intake form (goals, history, objections)
- Day-before SMS + email reminder
- Morning-of SMS reminder
- Pre-sell content sequence
- Staff notification with lead intel
The moment someone books, Sammy calls to confirm — not a reminder, a micro-consultation. She confirms the appointment, asks about their goals, and explains what to expect. Then a "Getting to Know You" intake form captures their fitness history, goals, and objections before they arrive. Reminders fire at 24 hours and 2 hours. By the time they walk in, your staff already has their intel and the prospect is pre-sold on the experience. They're not a cold walk-in — they're an informed, committed buyer.
No-Show Recovery
Plugs Leak #3 — No-Shows With No Recovery
What You Get
- Immediate AI recovery call (within 5 min)
- 3-message SMS recovery sequence
- Auto-rebook calendar link
- Re-entry to confirmation system on rebook
- Fallback to long-term nurture
- Staff notification on recovery
Appointment status changes to "no-show" — the system fires immediately. No waiting until tomorrow. No relying on staff to remember. Sammy calls within 5 minutes, then fires a 3-message SMS sequence with escalating urgency and a frictionless rebook link. The tone is empathetic — "life happens, let's get you rescheduled." If they rebook, they re-enter the confirmation system automatically. If they don't respond, they get flagged for the long-term nurture sequence. Either way, no one falls through the crack.
A Brisbane strength and conditioning gym implemented AI-powered inbound + outbound call handling. Within the first campaign: 63 inbound calls answered by AI, 94 outbound lead calls handled, 81 trial sessions booked, and 24 converted into ongoing memberships. Their head coach said: "I barely notice it running — but the calendar's definitely looking better."— Seven Figure Secretary Case Study, 2025
Cancellation Recovery
Plugs Leak #4 — Cancellation Requests
What You Get
- 7-day recovery cadence (2 SMS + 3 emails)
- 5 angle-specific message templates
- Pause/freeze offer automation
- Rate adjustment offer workflow
- Save conversation routing
- Cancellation reason tracking
When a member submits a cancellation request, this system intercepts it with a 7-day recovery cadence. Day 1: empathy SMS + email — "we noticed you want to leave, what happened?" Day 3: value reminder email showing what they'd lose. Day 5: special offer SMS with a pause option or rate adjustment. Day 7: final email with social proof and a last chance. Each touchpoint routes to a save conversation with staff or AI. Goal: save 20–30% of cancellations before they process.
Member Winback
Plugs Leak #5 — Lost Members Never Contacted
What You Get
- 5-message SMS winback sequence
- 14-category AI intent detection
- 4 follow-up group sequences
- Time-based segmentation
- Auto-booking for hot leads
- Objection handling workflows
Upload your lost member list or connect your CRM. The system segments by time-since-cancellation and runs a staggered 5-message SMS campaign to former members who left 3–12+ months ago. Each message uses a different psychological trigger. When someone replies, AI reads the response and categorizes it across 14 intent categories — interested, price objection, moved, injury, maybe later, and more. Each category triggers a specialized follow-up sequence. Hot leads get immediate booking links. Cold responses get recycled into future campaigns.
Database Reactivation Engine
Plugs Leak #6 — Dead Database
What You Get
- Multi-touch SMS outreach campaign
- 16-branch auto-reply architecture
- 14-category AI intent detection
- 4 follow-up group sequences
- 6 workflow specifications
- Pipeline stage management
- Tag naming conventions
- Post-campaign recycling protocol
Works your entire dead lead database — every inquiry, form fill, trial, and ghost from the past 1–3 years. A 16-branch auto-reply architecture detects and categorizes every response across 14 intent categories. 4 follow-up groups handle different intent levels. 6 workflows manage the full pipeline from first contact to booked appointment. Positive responses get fast-tracked to booking. Objections get handled automatically. Cold responses get recycled into future campaigns. Nothing sits idle.
A 50-location fitness franchise deployed AI call handling and automated customer inquiry management across all sites. The result: 74% of all customer inquiries handled automatically, with staff reporting they saved nearly two hours per day at each location. Front desk teams shifted from chasing leads to greeting members.
One Goal:
Plug Every Revenue Leak.
Choose your format. Documentation = you build it. Snapshot = we build it for you, ready to deploy.
Documentation
Complete playbooks, copy, and workflow blueprints for the 3 front-end systems. You build it in your CRM.
- Fast5 Speed-to-Lead
- Appointment Confirmation & Pre-Sell
- No-Show Recovery
- All SMS + email copy
- Workflow diagrams + build guides
Documentation
Complete playbooks for all 6 systems including the advanced retention and reactivation engines.
- Everything in Core Engine
- Cancellation Recovery (7-day cadence)
- Member Winback (14-category AI)
- Database Reactivation (16-branch)
- Complete AI conversation scripts
Snapshot
Pre-built, ready-to-deploy. All 3 front-end systems installed in your CRM. Just connect and go.
- All Core documentation included
- Pre-built workflows (import ready)
- All automations configured
- Pipeline + tags pre-set
- Deploy in under 1 hour
Snapshot
Every system. Every leak. Pre-built and ready to deploy. The complete revenue recovery engine.
- All 6 systems pre-built
- Complete documentation included
- 16-branch auto-reply architecture
- All AI scripts + objection handling
- Full pipeline + tag + workflow system
- Post-campaign recycling protocols
Want us to run it for you? See Simplex AI managed plans →
90-Day
Double ROI Guarantee
If the Growth Engine doesn't generate at least 2x your purchase price in recovered revenue within 90 days of deployment — we'll refund every penny. No questions. No hoops.
At $2,497 for the Full Snapshot, that's roughly 12 recovered appointments at $200 average ticket. Most gyms hit that in the first 2–3 weeks.
Common Questions
The Growth Engine is built for GoHighLevel (GHL). Snapshot versions import directly into your GHL sub-account with one click. Documentation versions include step-by-step build guides that work with any CRM — but GHL is where you'll get the fastest deployment and the deepest automation capabilities.
Documentation gives you every playbook, every message template, every workflow diagram, and every AI script — you build it yourself. Snapshot gives you all of that PLUS the entire system pre-built inside a GHL snapshot. You import it, connect your calendar and phone number, and you're live. The Snapshot saves roughly 40–60 hours of setup time.
For the Snapshot: no. If you can click "Import" and follow a 10-step checklist, you can deploy it. For the Documentation: you need basic GHL familiarity — building workflows, creating campaigns, setting up pipelines. It's not coding. It's clicking through GHL's builder with our blueprints open next to you.
The Snapshot imports as new workflows — it doesn't overwrite your existing automations. You can run both side by side, test performance, and then sunset your old workflows once you see the Growth Engine outperforming them. The Documentation version is entirely additive — you're building new systems from scratch using our blueprints.
The Speed-to-Lead and No-Show Recovery systems produce results immediately — as in, the first lead that comes in after deployment gets contacted within 60 seconds. Most clients see their first recovered appointment within the first week. The Database Reactivation and Winback systems take 2–4 weeks to fully cycle through their cadences, but they typically produce the highest total revenue because they work your existing contacts.
One-time purchase. You pay once and own the systems forever. The only ongoing costs are your existing GHL subscription and any AI/phone usage fees (which you'd pay regardless). There are no recurring Simplex charges for the Growth Engine.
Every Day Without These Systems
Costs You $487+
That's $14,606 a month — conservatively — leaking through 6 holes in your operation. And that's using baseline assumptions, not yours. The Growth Engine plugs every one of them — automatically, 24/7, with zero added payroll.
Get the Growth Engine